LinkedIn has grown as a force to be reckoned with for B2B marketers, particularly in sectors that depend on automation, logistics, and online interactions. Since video continues to dominate other media, making your content LinkedIn-ready is no longer a choice but a useful requirement. Whether you’re establishing brand credibility, driving leads, or promoting specialisation, this article takes you through all that you must understand.
At MetroMax BPM, we enable companies to streamline marketing via automation, AI marketing campaigns, and SEO-based campaigns, particularly for Amazon DSP partners and service-based organisations.
Understanding LinkedIn Video Specs And Posting Guidelines For 2025
Video prosperity on LinkedIn commences with the following platform specs and content recommendations instructions.
Suggested Technical Specifications:
- Resolution: Offers high-definition visuals, perfect for professional viewers.
- File Format: MP4–Most ideal for LinkedIn’s interface and ideal for fluid playback.
· Aspect Ratios:
- 16:9: Perfect for widescreen interviews and desktop viewing.
- 1:1: Even format for both cell phone and desktop consumption.
- 9:16: Ideal for mobile audiences and vertical narrative.
· Duration Limits:
- 10 Minutes (Native videos): Suitable for quick thought leadership or event summaries.
- 30 Minutes (Sponsored posts): Best for in-depth presentations or product showcases.
- Maximum File Size: Accepts HD content without causing compression problems.
- Subtitles: SRT Format–Elevates accessibility and B2B SEO value for multilingual or mobile audiences.
What Types Of Videos Work Best For B2B On LinkedIn?
To maximise LinkedIn growth, the perfect video format can offer tangible engagement.
- Industry Insights: Become a thought leader for your brand by offering insights regarding AI, automation, and upcoming 2025 trends.
- Client Case Studies: Authentic success stories generate trust and emphasise business achievements.
- Behind-the-scenes Content: Add some human element to our operations or groups.
- Tutorials or Walkthroughs: Teach viewers about your podcasts or offerings.
- Event Highlights: Repurpose live sessions, webinars, or summits into bite-sized clips for enhanced visibility.
How Can AI Marketing Enhance LinkedIn Video Performance?
AI marketing technologies are crucial for automating the video strategy and maximising performance:
- Repurposing Tools for Content: AI platforms can automatically cut lengthy videos into clips for reels or other uploads.
- Auto-captioning: Automatically produce captions and optimise them for keywords.
- Performance Prediction: Utilise AI to predict what video topics are most likely to perform exceptionally from engagement data.
- Dynamic Audience Targeting: Offer video content based on job title, industry, or location.
Have MetroMax BPM add AI video tools to your LinkedIn development plan. Contact us for a complimentary discussion call.
What Is The Optimal Time To Publish Videos On LinkedIn In 2025?
Timing your videos for increased visibility is the key to engagement in a B2B setting.
- Tuesdays to Thursdays: Midweek, professionals are mostly present to view.
- 10 AM to 1 PM: This coincides with business hours when decision-makers are active.
- Stay Away From Late Evenings And Weekends: Engagement drops off outside of work hours.
How MetroMax BPM Enables LinkedIn Video Marketing
Whether you’re an Amazon DSP owner, real estate agency, or professional service firm, MetroMax BPM offers personalised marketing help:
- AI-upgraded Video Creation: Convert blog posts, guides, or customer testimonials into scroll-stopping videos.
- SEO-optimised Posting Plan: Align your content with what your customers are asking for.
- CRM-connected Automation: Obtain leads from video postings and nurture automatically.
- ROI Monitoring Dashboards: Monitor ROI and boost future campaigns.
MetroMax BPM delivers complete LinkedIn growth, automation, and CRM integration for businesses developing rapidly.
Conclusion – Stay Ahead With Intelligent Video Content
LinkedIn video is an essential component of 2025 B2B content marketing. But to obtain real outcomes, your strategy needs to match the current technical standards, AI marketing strength, and automation platform. With MetroMax BPM, your group of experts will have the expertise, tools and assistance to succeed in a competitive LinkedIn growth environment.